Our Products

Each AEG business is developed to appeal to the needs of the participating children (and parents), and has its own unique brand.  The Group includes brands that provide children’s holiday activities, English language and sports holidays to International students and elite sports coaching academies.  We are continually developing our products and may create additional businesses over time.  Schools can utilise one or multiple business products to appeal to a wide range of children and interests. Click here to view our brochure.

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Ultimate Activity Camps

Multi-activity holidays during school breaks for children aged 4-14 years. OFSTED registered childcare delivered from outstanding school facilities during working hours, offering a great range of exciting, stimulating and engaging activities delivered by qualified and enthusiastic staff in a safe environment. The multi-activity programme also allows older children to make ‘choice’ options in specific activities, giving children the opportunity to tailor their Ultimate experience. www.ultimateactivity.co.uk


Academies of Sport

Inspiring sports coaching for children aged 7-16 years. An exceptional opportunity for young sports people to experience inspirational sports coaching in cutting-edge skills and strategies, direct from some of the country’s leading coaches. Academies of Sport provides day academies in rugby, netball, hockey, rowing, hockey and athletics, plus special programmes for younger participantswww.academiesofsport.co.uk


Varsity International

Learn English by integrating with English children on our exciting programme of summer language courses where international children take part in activities with English children. As well as progressive English lessons, international children will enjoy exciting activities or sports coaching academies alongside English children – education through immersion and lots of fun. Varsity International offers non-residential and residential options at some of the best UK schools in outstanding locations where children (and parents) will enjoy uniquely English culture and heritage. www.varsityinternational.co.uk


Independent Schools for Hire

Independent Schools for Hire is an online service that offers the opportunity for schools to promote their facilities which are available to hire. With over 30 years’ experience of working within the independent school sector, we understand the importance for schools to maximise revenue from their facilities, from weddings and conferences, to residential summer schools and sports clubs. www.schoolsforhire.co.uk